Meet the New K18 Chelating Hair Complex

Did you know that 85% of homes in the US have hard water? That means your clients most likely have metal and mineral buildup in their hair. Engineered for fast-pace pros, K18's new demineralizing treatment is your salons' new hair game changer.

Curious how the PEPTIDE PREP™ PRO chelating hair complex will help you in your salon? Look no further. This PRO-exclusive innovative no-mix, spray-on demineralizing treatment works to effectively reduce 7 of the most common types of metals and minerals in just 4 minutes. The result is better, more even color, revived color vibrancy, restored smoothness and bounce, and improved effectiveness of products and styling.

Key Benefits:

• Remove mineral and metal buildup in just 4 minutes - A concentrated cocktail of chelators targets 7 of the most common minerals and metals for a deep demineralizing refresh in minutes. No mixing and no extra rinse time.
• Resets hair for optimal chemical and color services - To ensure even color and lift, reduce streakiness and hollow spots, and prevent unexpected chemical reactions.
• Revive color vibrancy - Improves color vibrancy and reveals true hue before and between chemical services. Removes any brassy green pigments and discoloration from mineral and metal reactions.
• Restore natural texture and bounce - Draws out even hard-to-budge mineral deposits that case buildup and weigh hair down. 

Bonus: removal of metal and mineral buildup with this innovative product will allow a clear path for the other K18 PRO services, such as the professional molecular repair hair mask, and professional molecular repair hair mist to work more effectively. 

How it Works:
Proprietary formulation tackles the most extreme metal and mineral buildup to deliver what you need with unparalleled speed, efficiency, and accuracy.

• Chelation cocktail - A unique blend of 5 chelators with a range of metal attractions is clinically proven to reduce 7 of the most common metals and minerals from the hair: Calcium, Magnesium, Copper, Zinc, Nickel, Cadmium, and Lead.
• Antioxidant Peptide - K18's antioxidant peptide blocks oxidative reactors and neutralizes metals in the hair for double the protection against reactive damage.
• Soapnut - Inspired by biological design, this cleansing agent found in nature works as a powerful surfactant

How to Use:

1. Shake well before use. Turn trigger to "on" position.
2. Section dry hair into 4 quadrants, apply 6-10 sprays per quadrant based on length and density. Hair should feel slightly damp.
3. Work through to evenly distribute.
4. Wait 4 minutes.
5. Wash with K18 detox shampoo.
6. Towel dry and begin service.

For most extreme cases of mineral buildup:

1. Shake well before use. Turn trigger to "on" position.
2. Section dry hair into 4 quadrants, apply 6-10 sprays per quadrant based on length and density. Hair should feel slightly damp.
3. Work through to evenly distribute.
4. Process up to 10 minutes, then shampoo hair with K18 detox shampoo.
5. Towel dry and begin service.

This new product is gaining attention all over the beauty industry, and for good reason! Metals and minerals present in water can damage the hair - reducing the effectiveness of chemical and color services, dulling color, impacting the hair's texture and bounce. This is especially true for those with previously damaged or chemically serviced hair, and those with heavy exposure to hard water and alkaline pH water. The K18 PEPTIDE PREP™ PRO chelating hair complex acts like a magnet, attracting 7 of the most common metals and minerals away from the hair and giving it a demineralizing refresh. Now, stylists can demineralize hair before every service with a faster, more convenient format, without sacrificing efficacy. 

Check out the K18 PEPTIDE PREP™ PRO chelating hair complex on our website TODAY!